What is a finca?
Originally, the term ‘finca’ referred to a traditional rural house associated with agricultural land. However, today’s luxury fincas have evolved into exclusive residences that combine the charm of Mediterranean architecture, such as natural stone facades, wooden beams, and terracotta floors, with modern comforts. These properties are usually located in peaceful, privileged surroundings and often sit on plots of over 10,000 m², offering both space and privacy.
Koch & Varlet Luxury Realtors specialise in sourcing, restoring and building the most exclusive luxury fincas on the Costa Blanca. With extensive experience in the sector, they guide clients through every stage of the process, whether finding a character-filled property or creating a bespoke finca from scratch. To this end, they have their own construction company, KVC Luxury Construction, responsible for executing projects with the highest level of detail, quality, and respect for traditional architecture.
Their approach blends architectural vision, technical expertise, and deep knowledge of the Mediterranean lifestyle, ensuring each project meets both investment potential and personal expectations.
We spoke with Maeva Varlet, the company’s manager, to gain first-hand insight into the market and understand what makes a finca on the Costa Blanca not just an exclusive property, but a true home with soul, history, and future potential.
The Ideal Location
“Many international buyers, particularly those from countries such as the United States, arrive with the expectation of acquiring large private plots with sea views. However, the most ideal conditions for year-round living are found at the foot of the Montgó, a prominent mountain and natural park that dominates the Jávea landscape and gives it a unique character. Its presence acts as a natural barrier against cold northern winds, creating a privileged microclimate with mild winters and over 300 days of sunshine a year. Plots in this area stand out for their panoramic valley views, excellent southern orientation, and peaceful, protected surroundings, making them the most attractive for building a finca,” explains Maeva.
“At Koch & Varlet, we particularly recommend these areas of Jávea, where breathtaking landscapes, well-established residential zones, and proximity to the town centre, golf courses, and international schools combine with an exceptional climate, ensuring both comfort and year-round quality of life.”
The Art of Restoring Historic Fincas: Tradition, Soul and Authenticity
The real challenge is not just finding a finca, but finding one that preserves the character, essence, and authenticity that make a property truly special. Koch & Varlet understand this well: “many of the historic fincas we restore retain architectural elements dating back several decades, genuine gems that deserve to be respected and revalued.”
As Maeva explains:
“When we restore a finca, we focus on preserving the soul of the home. Cleaning the facade to highlight the natural stone, preserving the original wooden beams, and maintaining features such as old terracotta floors are key to retaining authenticity. All these details create a unique atmosphere, impossible to replicate with new materials.”
One of the most curious features of traditional Ibicencan-style country houses is that many furniture elements, such as benches, shelves or countertops, were built directly from brick and masonry. This technique was partly practical: it prevented these features from being stolen. Today, at Koch & Varlet, there is a conscious effort to preserve these distinctive characteristics, as they believe these elements form part of each property’s soul, conveying the identity and history of those who once lived there.
Blending Tradition with Modern Luxury
Owning a finca on the Costa Blanca is much more than acquiring a property, it is about embracing a way of life that honours tradition, values authenticity, and is immersed in the beauty of a unique natural environment.
At Koch & Varlet, they believe a finca is not just built with stone, wood or tiles. It is also built with history, soul and respect. During renovation works on old fincas, the team often comes across hidden treasures: original architectural elements, objects belonging to past owners, or construction details that reflect bygone eras. These findings are not only preserved, but integrated and celebrated, bringing character, tradition and authenticity to each project.
While fincas retain their traditional aesthetic and a deep connection with the natural environment, the demands of contemporary life have transformed their interiors. Today’s buyers appreciate the architectural charm of a finca but also expect the highest standards of comfort and technology: energy efficiency, smart home systems, integrated climate control, and designer kitchens are now essential features.
Maeva Varlet, co-founder of the firm, highlights the importance of achieving this balance:
“We work to enhance the authenticity of a finca while integrating contemporary design and technology. In this way, clients enjoy the charm of a historic home with all the modern conveniences they expect.”
This commitment comes to life thanks to a team with deep local knowledge and a special sensitivity to the environment, history, and Mediterranean lifestyle.
Koch & Varlet, Creators of Fincas
One of the major differentiators of Koch & Varlet in the construction and restoration of fincas on the Costa Blanca is their team. It is made up of professionals with a long history in Jávea, led by Tomás Crisóstomo, a third-generation builder in a local construction tradition. This know-how has been passed down from father to son, preserving respect for traditional materials and ancestral techniques. This deep knowledge of the land, its customs, its architecture, and its particularities is reflected in every detail, combining artisanal methods with the latest technological advances to create genuine, sustainable and comfortable homes.
On the Costa Blanca, a finca is not just a property. It is a legacy of values, an expression of a lifestyle, and a way to connect with what truly matters. And that is where true LUXURY resides.
Contact Details:
info@kv-realtors.com
Avenida del Pla 126, CCA I, 2.02, Jávea (Alicante) – España
(+34) 669 119 503
(+34) 656 500 738